In a 7–8-page report, include the following:
Part I: Key Market
In this part of this assignment, you are to:
- Decide if all operations will be internationalized (or only some of them) and identify which ones.
- Identify and assess different potential regions and/or countries to globalize operations.
- Choose two or three that are the most relevant to your operations.
- Justify choices made.
Specific evidence from scholarly sources should be used to support your choices. Generate separate analyses for each country and/or region chosen, addressing the following main points:
- Size and characteristics of the market
- Number and size of global, regional, and local competitors currently acting in the market
- Balance of trade
- Currency exchange rates (current and historical)
- Percentage of domestic production exported
- Percentage of domestic consumption imported
- Cost of labor
- Tax level for domestic and foreign companies
- Presence of government in the economy
- Percentage of ownership allowed to foreign companies and/or investors
- Local laws and regulations related to industry/product
Part II: Define Competitors
- Identify and describe 3-5 major potential global and domestic competitors that will be considered for this project.
Create one report for EACH competitor chosen. Include the following information:- Market share, globally and in key markets considered in part 1 of this assignment
- Strategy and competitive advantages
- Relative prices of products and services being offered
- Quality-related actions and procedures, and relative quality
- Note: You may want to prioritize competitors who have a global
footprint or are the largest competitors in each lead country and/or
major region you considered in Part I. Competitors with a great
potential to become global players should also be included. Specific
evidence from scholarly sources should be used to support your choices.
Your final document should be a 7–8-page Word document and use a minimum of 5 professional sources to reinforce your conclusions. Write in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources; display accurate spelling, grammar, and punctuation. Use the APA format.
Apply APA standards to citation of sources.
Grading Criteria Proficiency Maximum Points
Decide if all operations will be internationalized (or only some of them) and identify which ones.
Operations to be internationalized are identified and clearly described.
24
Identify and assess different potential regions and/or countries to globalize operations.
Various options are identified and assessed. The argument is logical and well structured.
24
Choose two or three that are the most relevant to your operations. Justify choices made.
Assessment of the regions and/or countries that are the most relevant to expanding operations is complete, accurate, and well structured. Analysis includes all specific requirements in each country/region report. Selection of countries/regions is properly justified. Analysis is supported by relevant statistics and research.
52
Identify and describe 3-5 major potential global and domestic competitors that will be considered for this project.
Description of competitors is accurate, specific, and succinct.
24
Create one report for EACH competitor chosen.
Each competitor report analyzes market share, strategy, prices, and quality-related actions. Analysis is supported by relevant literature.
52
Write in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources (i.e. APA); and display accurate spelling, grammar, and punctuation.
Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; and displayed accurate spelling, grammar, and punctuation.
24 Total: 200