Market Analysis Template:
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Instructions: |
Answer: |
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Identify a specific good or service that you plan to analyze: |
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Demand |
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Find a newspaper article that you can relate to demand for your product. |
Title: Publication: Date: Link:
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Summarize the article here. |
Article Summary:
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Will demand for your product increase or decrease based on the information in your article? Explain
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Describe how changes in the following could affect the demand for your product. Give Examples where relevant. |
Changes in Consumer Incomes:
Changes in Preferences:
Changes in the Price of Related Goods (list items that are substitutes and complements):
Changes in the number of buyers:
Changes in the expected future price of the product:
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Elasticity |
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Number of substitutes:
Necessities vs. luxury:
Time:
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Based on the determinants of elasticity do you believe the demand for your product is likley to be elastic or inelastic? Explain |
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Supply |
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Find a newspaper article that you can relate to supply for your product. |
Title: Publication: Date: Link:
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Summarize the article here. |
Article Summary:
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Will supply for your product increase or decrease based on the information in your article? Explain
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Describe how changes in the following could affect the supply for your product. Give Examples where relevant. |
Prices of Relevant Resources:
Technology:
Number of Sellers
Expectations of Future Price:
Taxes, Subsidies or Government Restrictions:
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Overall Analysis |
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Based on your analysis above do you expect the price of this product to increase or decrease in the future. Explain. |
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