1. Assignment A5-14: Examine, discuss, and contrast the eBay business models used in the United States (www.ebay.com), the United Kingdom (ebay.co.uk), and one other country. The goal of this activity is to develop your skills in analyzing international business issues and finding relevant information. You must cite all resources used and include an APA-formatted bibliography. Your Activity responses should be both grammatically and mechanically correct, and formatted in the same fashion as the Activity itself. If there is a Part A, your response should identify a Part A, etc. (A 3 page response is required.)
Part A Create a matrix to measure and document the global similarities and differences of the three (3) eBay Web sites. Take the perspective of both a seller and buyer. Include the following categories in your matrix and add three (3) additional categories based on your research. 1. Visual Presentation 2. Color Scheme 3. Language 4. Searchable 5. Currency 6. Payment Options 7. Item Pricing (Pick and list the selling price of the same item sold in all three markets.)
Part B Based on your observation, comment on at least four (4) of eBay’s global strategies as it moves to the world’s largest market place.