Innovation and Competitive Analysis

From the same case that you have chosen for Deliverable 1 (Case 6: Wal-Mart Stores, Inc., June 2012) , you will advise the CEO on ways forward for the company. In addition, you will examine the competitive environment, and discuss frameworks for evaluating various strategies for the company.

Please use questions as headers
Write a three to five (3-5) page paper in which you:
  1. Use a framework of your choice (e.g., Porter’s Five Forces of Competition from the textbook) to perform a competitive analysis of the company’s industry. Support your response.
  2. Select at least two (2) innovative and technology trends that the company or its competitors introduced. Next, examine the feasibility and expected market impact of the trends you selected. Provide a rationale for your response.
  3. Assess the company’s situation (e.g., its capabilities, resources, etc.) regarding its recent development. Provide support for your response.
  4. Give your opinion as to whether the company’s organizational structure supports or impedes its ability to innovate and be a successful company. Justify your answer.
  5. Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

Field of study: 

Answer

Project Deliverable 2: Innovation and Competitive Analysis

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