Strategic planning provides guidance to organizations in fulfilling their mission and goals with maximum efficiency and impact. To begin such a planning process leadership must know the organization's current situation. Generally, the planning process begins by assessing the organization’s internal and external situations using a specific tool. The most used organizational assessment tool is the S.W.O.T. (Strengths, Weaknesses, Opportunities, Threats) Analysis.
Imagine that you're a consultant to the global company you selected in your earlier assignment. The company has requested that you create a strategic plan for them. A strategic plan is a document that organizations develop to communicate goals and the actions needed to achieve those goals with a timeline and all of the critical elements in the planning exercise. Complete a SWOT analysis on your company using the template included in this week’s resources (SEE TEMPLATE BELOW). Then, prepare at least three recommendations for improvement based on the results of the SWOT. Your recommendations will also be used as you develop your organization’s strategic plan in the next part of this assignment. Using the SWOT analysis template available in the Week resources, complete the analysis on your company.
Week 3 - Assignment 2: Implement Strategic Planning
Instructions
An organization’s strategic plan is a comprehensive document representing the “big picture” and helping to give clarity determining where the organization is going over the next year or beyond. Every organization maps a strategy, incorporating goals and action steps that are tailored to meet their needs.
For the second part of this assignment, imagine that you are a consultant hired to create a strategic plan for your selected global organization and present it using a PowerPoint presentation. You must include information from the outcome of the SWOT. The slides should include the following:
· Organizational summary
· Vision & Mission statement(s)
· SWOT Analysis Results (1 page) – You may include the actual template
· At least three goals with objectives, a timeline and resources required.
· Possible barriers
· Your recommendations
Length: 10-15 slides (with a separate reference
slide)
Notes Length: 100-150 words for each slide
References:
Include a minimum of five scholarly resources.
Your presentation should demonstrate thoughtful consideration of the ideas and
concepts presented in the course by providing new thoughts and insights
relating directly to this topic. Your response should reflect scholarly writing
and current APA standards.
Be sure to include citations for quotations and paraphrases with references in APA format and style where appropriate.
SWOT Analysis
Use this template to perform a SWOT analysis
Instructions:
1. List the organization’s internal forces, including strengths and weaknesses, in relation to mission achievement.
2. List key opportunities and threats (political, economic, social, technological, demographic, or legal) that may influence the organization’s ability to achieve its mission.
3. Indicate possible connections between an opportunity or threat, and a strength or weakness.
Internal Forces |
External Forces |
Strengths:
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Opportunities:
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Weaknesses:
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Threats:
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NOTE: You may adjust the formatting of this document to fit the needs of your analysis. You can expand it to an additional page if required. Since we are using bullet points in this document, you do not need to use complete sentences nor do you need citations (Citations are required for the written component of this week’s assignment).
MBA-5110: Week 3 Grading Rubrics
Week 3 - Assignment 1: Develop a Framework for Strategic Planning
Criteria |
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|
Content (2 Points) |
Points |
1 |
Completed organizational SWOT analysis using the assignment template. |
2 |
2 |
At least three recommendations are formulated for improvement based on the results of the SWOT. |
2 |
|
Organization (1 Point) |
|
1 |
SWOT items are clearly defined and presented. |
1 |
|
Total |
5 |
Week 3 - Assignment 2: Implement Strategic Planning
Criteria |
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|
Content (8 Points) |
Points |
1 |
Slides include an organizational summary with a vision and mission statement. |
1 |
2 |
Results of the SWOT Analysis are included. |
1 |
3 |
Assignment includes at least three (3) goals with objectives, a timeline and resources required. |
3 |
4 |
An analysis is included on the possible barriers and strategies to help mitigate these challenges. |
3 |
|
Organization (2 Points) |
|
1 |
PowerPoint is organized, The length is 10-15 slides (with a separate reference slide). Notes Length: 100-150 words for each slide. |
2 |
|
Total |
10 |